Marketing and Sales

B2B GROWTH STRATEGY.

Plans are nothing, planning is everything. We design the plan to build multiple acquisition channels.

Juan, a professional Golden Retriever wearing a technical strategist vest and glasses

Juan.

Head of B2B Growth Strategy.

Execution Excellence

The Growth Blueprint.

Create a strategy that generates deals pipeline from inbound, outbound, networking, and referral initiatives.

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GAP Analysis

Review current situation, compare against industry benchmarks, and business goals.

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Goal Setting

Define north star metrics and KPIs for sales and marketing teams.

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Action Plan

Create a growth plan (MQLs, SQL, Deals, New clients), acquisition channels and initiatives.

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Growth Model

Build a Growth Plan Review process that iterates and reinforces strategy.

Ready to scale without the friction?

Let's build your B2B growth architecture together.

Book a Free Growth Strategy Session

How we define the Growth Strategy.

1

GAP Analysis

Value Proposition Canvas, brand tone review, and benchmarking against industry leaders to identify growth gaps.

2

Goal Definition

Setting the North Star: defining OKRs, key results, and the specific metrics that will govern our trajectory.

3

Action Plan

Ruthless prioritization of marketing initiatives, resource mapping, and high-velocity experiments.

4

Control Loop

Continuous monitoring via executive dashboards, weekly OKR adjustments, and immediate tactical pivots.

High-Performance
Deliverables.

We don't just hand over a document. We deliver a complete B2B growth architecture ready to be operationalized.

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Strategic Reviews

Complex data made simple. Visual representations of your growth model and acquisition funnels.

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Commercial Tuning

Step-by-step mapping of your sales initiatives and CRM workflows to maximize conversion.

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Marketing Frameworks

Content and social media initiatives tied directly to pipeline growth, not just vanity metrics.

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Executive Dashboards

North star metrics and KPI tracking that allow for rapid iteration and reinforcement.

Growth Strategy Dashboard
Growth strategy dashboard screenshot
Revenue Attribution Report
Revenue attribution report screenshot

Get in Touch.

Ready to stop the guessing game? We're ready to help you scale. Fill out the form and Juani or Andy will be in touch.

mail
juan@adoptionmkt.com
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Buenos Aires, Argentina (GMT-3)